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Website Monitoring Checklist for New SaaS Founders (2026 Edition)

Most SaaS founders spend weeks thinking about features and almost no time thinking about failure detection.

The result?

Your first paying customer becomes your monitoring system.

Here's the complete monitoring checklist every SaaS should have before launch.

1. Homepage Monitoring

Monitor your landing page every 30–60 seconds.

If your homepage is down, your acquisition funnel is down.

2. API Endpoint Monitoring

Monitor:

  • /health
  • /api/v1/status
  • Authentication endpoints

Many SaaS outages begin in APIs long before the homepage breaks.

3. Login Flow Monitoring

A homepage returning 200 OK doesn't mean users can log in.

Use transaction monitoring to test authentication regularly.

4. SSL Certificate Monitoring

Certificate expiration causes complete trust failure.

Monitor all certificates and receive alerts at least 30 days before expiry.

5. Domain Expiry Monitoring

One missed renewal email can take down your entire business.

Add domain monitoring from day one.

6. Backup Verification

Don't assume backups are working.

Use heartbeat monitoring to verify backup jobs complete successfully.

7. Alert Routing

Email is not enough.

Configure:

  • WhatsApp
  • Telegram
  • Push notifications

so alerts reach you immediately.

Final Recommendation

A startup can operate safely with:

  • 5 URL monitors
  • 1 heartbeat monitor
  • 1 SSL monitor
  • 1 domain monitor

That's enough to catch most critical failures before customers notice.

→ Start monitoring your SaaS for free